Jaeyong Lee

Senior Interaction Designer at

Philips Lighting (Signify)

Currently living and working in Shanghai.

Diverse design backgrounds: art, craft, animation, visual design, UX design and service design.
Have been working in international environments: South Korea, Finland, Singapore and China.
Have been awarded 6 times in international design competitions and selected as a full scholarship student of NIIED for M.A.
Constantly learning technologies: at the moment, HTML, CSS and JavaScript.
Higly interested in digital innovation through persuasive design, data visualization and conversational UI.
Enthusiastic for creating impactful digital services, which can positively influence people’s lives and change their behaviors.
About me

Hi, I’m Jaeyong. I believe the power of design: it makes an electronic gadget more usable, a hospital service more patient-centric, and a digital app to alter the way we interact with the world. It enhances people's lives by degrees, and ultimately transforms how we perceive, think and behave. My endeavours is in the pursuit of those good designs toward the needs of people.

Nowadays, I am designing the future lighting management system for cities at Philips lighting - over 2 million light points across 57 countries around the world.

In my ex-career, I helped companies to nurture their future businesses; led embodied UI/UX design for various Air products; co-designed various Male Grooming mobile apps and Healthcare products, and created award-wining concept designs.

I am currently based in Shanghai, but originally from a small town from South Korea, Masan. Since the moment I left my country, I have been wandering around the world to design, explore and challenge: Seoul, Helsinki, Singapore and Shanghai so far.

Thank you for stopping by.


+86 131 2763 1775

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